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Selling social change (without selling out) : : Earned income strategies for nonprofits / Andy Robinson ; With contributions from Jennifer Lehman, Terry Miller

Tác giả : Andy Robinson ; With contributions from Jennifer Lehman, Terry Miller

Nhà xuất bản : Jossey-Bass

Năm xuất bản : 2002

Nơi xuất bản : San Francisco, Calif.

Mô tả vật lý : xxi, 229 p. : ill ; 28 cm

ISBN : 0787962163

Số phân loại : 361.7630681

Chủ đề : 1. Charities -- Finance. 2. Nonprofit organizations -- Finance. 3. Social service -- Finance. 4. Kinh tế xã hội. 5. Tổ chức phi chính phủ. 6. Tổ chức xã hội.

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Tóm tắt :

In Selling Social Change (Without Selling Out) expert fundraising trainer and consultant Andy Robinson shows nonprofit professionals how to initiate and sustain successful earned income ventures that provide financial security and advance an organization's mission. Step by step, this invaluable resource shows how to organize a team, select a venture, draft a business plan, find start-up funding, and successfully market goods and services. Robinson includes critical information on the tax implications of earned income and the pros and cons of corporate partnerships. The book also addresses when to consider outsourcing, collaborating with competitors, and raising additional funds to expand the business.

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