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Business management in fisheries and aquaculture / Ian Chaston

Tác giả : Ian Chaston

Nhà xuất bản : Fishing News Books

Năm xuất bản : 1984

Nơi xuất bản : Oxford

Mô tả vật lý : 128 p. : ill. ; 22 cm

ISBN : 0852381328

Số phân loại : 639.2

Chủ đề : 1. Fisheries management. 2. Kinh doanh. 3. Ngành nghề. 4. Quản lý nghề cá.

Thông tin chi tiết

Tóm tắt :

This text is designed for the practising manager who wishes to upgrade his knowlege of modern management methods and for the public sector advisor who typically has a scientific background. Because it can be used as the basis for a college level introductory syllabus on commercial management in the industry, it is also suitable reading for the manager with no formal management training. The book's objective is to describe the concept of strategic management where future plans are based upon a detailed analyis of a company's strengths and weaknesses relative to the business environment. To execute a business strategy requires finance, marketing, production and personnel management. These skills are carefully introduced by presenting them in the context of actual examples drawn from fisheries and aquaculture.

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https://lrcopac.ctu.edu.vn/pages/opac/wpid-detailbib-id-149177.html